Penerapan Kode Etik Jurnalistik terhadap Clickbait Headlines (Studi pada Pekerja Media di Portal Berita Online JPNN)

Batara, Felix (2024) Penerapan Kode Etik Jurnalistik terhadap Clickbait Headlines (Studi pada Pekerja Media di Portal Berita Online JPNN). S1 thesis, Universitas Kristen Indonesia.

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Abstract

Tujuan di dalam penelitian ini untuk menganalisis penggunaan clickbait di portal berita online JPNN terhadap penerapan kode etik jurnalistik. Teori yang digunakan dalam penelitian ini adalah teori gatekeeping dari Shoemaker & Reese, yang menjelaskan proses seleksi dan penyaringan informasi oleh individu atau kelompok yang bertanggung jawab atas informasi yang akan disajikan. Dalam media online, gatekeeping seperti wartawan, editor, redaktur dan pemimpin redaksi mempunyai peranan penting dalam menentukan berita yang layak disajikan kepada publik. Metode yang digunakan di dalam penelitian ini adalah metode kualitatif deskriptif menggunakan wawancara mendalam. Tiga informan yang dipilih menggunakan teknik purposive sampling serta memakai paradigma konstruktivis. Jika dikaitkan dengan teori gatekeeping diketahui bahwa terdapat ketiga level yang dapat mempengaruhi untuk membuat sebuah berita di portal berita online yaitu: level individu, level rutinitas media, dan level organisasi. Hasilnya menunjukkan bahwa penerapan kode etik jurnalistik sudah diterapkan di portal berita online JPNN. Namun clickbait yang terjadi di portal berita online JPNN, salah satu faktornya didasari untuk mendapatkan dan mengejar rating yang tinggi diportal berita online JPNN. Kata Kunci: Clickbait, Kode Etik Jurnalistik, Portal Berita Online, Teori Gatekeeping. / This research aims to look at the application of the journalistic code of ethics to clickbait that occurs on the JPNN online news portal. The theory used in this research is Shoemaker & Reese's gatekeeping theory, which explains the process of selecting and filtering information by individuals or groups responsible for the information to be presented. In online media, gatekeeping such as journalists, editors, editors and editor-in-chief have an important role in determining which news is worth presenting to the public. This research uses a descriptive qualitative method using in-depth interviews with three informants selected using purposive sampling technique and uses a constructivist paradigm. When associated with gatekeeping theory, it is known that there are three levels that can influence to make news on online news portals, namely, individual level, media routine level, and organizational level. This research shows that the application of the journalistic code of ethics has been implemented in the JPNN online news portal. However, clickbait that occurs in JPNN online news portal, one of the factors is based on getting and pursuing high ratings in JPNN online news portal. Keywords: Clickbait, Journalism Code of Ethics, online news portal, Gatekeeping Theory

Item Type: Thesis (S1)
Contributors:
ContributionContributorsNIDN/NIDKEmail
Thesis advisorTobing, Melati MedianaNIDN0301067403melati.tobing@uki.ac.id
Subjects: TECHNOLOGY > Technology (General) > Communication of technical information
Divisions: FAKULTAS ILMU SOSIAL DAN ILMU POLITIK > Ilmu Komunikasi
Depositing User: Users 5181 not found.
Date Deposited: 06 Aug 2024 09:02
Last Modified: 06 Aug 2024 09:02
URI: http://repository.uki.ac.id/id/eprint/15435

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