Kirana, Rachel Nasywa (2026) Strategi Penyajian Informasi dalam Mengangkat Isu Penyalahgunaan Trotoar melalui Video Dokumenter “Trotoar yang Terlupakan”. S1 thesis, Universitas Kristen Indonesia.
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Abstract
Karya video dokumenter “Trotoar yang Terlupakan” mengangkat isu penyalahgunaan trotoar yang masih sering terjadi di Jakarta, seperti penggunaan trotoar oleh pengendara motor, pedagang kaki lima, dan kendaraan yang parkir di atas jalur pejalan kaki. Tujuan penciptaan karya ini adalah menjelaskan strategi penyajian informasi yang digunakan produser dalam mengangkat isu tersebut melalui video dokumenter. Dalam proses penciptaannya, produser menggunakan metode SOAR (Strengths, Opportunities, Aspirations, Results) mulai dari tahap pra-produksi, produksi, hingga pasca-produksi. Dokumenter berdurasi 21 menit 53 detik ini dikemas dengan menyajikan informasi melalui kompilasi berita-berita, video di media sosial, wawancara dengan Staf Khusus Gubernur Jakarta Bidang Pembangunan dan Tata Kota, Co-founder Stravenues, Ketua Subkelompok Perencanaan Bidang Kelengkapan Jalan Dinas Bina Marga Provinsi DKI Jakarta, serta vox pop pejalan kaki, pedagang kaki lima, dan pengemudi ojek online. Penyajian berbagai sudut pandang tersebut dilakukan agar dokumenter tidak hanya menampilkan satu sudut pandang dan sesuai dengan prinsip jurnalistik yang menyajikan informasi berimbang. Dalam kurun waktu dua bulan, hasil karya yang dipublikasikan melalui kanal YouTube Media Indonesia memperoleh 5.014 penonton, sedangkan teaser yang dipublikasikan melalui akun Instagram Stravenues memperoleh 4.932 penonton. Melalui karya ini, produser berupaya menghadirkan pembahasan mengenai trotoar sebagai hak pejalan kaki sekaligus ruang publik yang masih menghadapi berbagai permasalahan. Kata Kunci: Produser, Strategi Penyajian Informasi, Video Dokumenter, Trotoar, Metode SOAR / The documentary video “Trotoar yang Terlupakan” addresses the issue of pavement misuse that still frequently occurs in Jakarta, such as the use of pavements by motorcyclists, street vendors, and vehicles parked on pedestrian walkways. The aim of this work is to explain the information presentation strategies used by the producer in raising this issue through a documentary video. During the production process, the producer employed the SOAR (Strengths, Opportunities, Aspirations, Results) method from the pre-production, production, to post-production stages. This 21-minute 53-second documentary is structured to present information through a compilation of news reports, social media videos, interviews with the Jakarta Governor’s Special Staff for Urban Development and Planning, the Co-founder of Stravenues, the Head of the Road Infrastructure Planning Sub-group at the DKI Jakarta Provincial Public Works Department, as well as vox pops from pedestrians, street vendors, and online ride-hailing drivers. These diverse perspectives were presented to ensure that the documentary did not rely on a single viewpoint and adhered to the journalistic principle of balanced reporting. Within two months of its publication, the documentary published on the Media Indonesia YouTube channel garnered 5,014 views, while the teaser uploaded to the Stravenues Instagram account received 4,932 views. Through this work, the producer sought to present a discussion of pavements as a pedestrian right as well as a public space that continues to face various challenges. Keywords: Producer, Information Presentation Strategy, Documentary Video, Pavements, SOAR Method
| Item Type: | Thesis (S1) | ||||||||
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| Subjects: | LANGUAGE AND LITERATURE > Philology. Linguistics > Communication. Mass media | ||||||||
| Divisions: | FAKULTAS ILMU SOSIAL DAN ILMU POLITIK > Ilmu Komunikasi | ||||||||
| Depositing User: | Ms Rachel Nasywa Kirana | ||||||||
| Date Deposited: | 24 Jul 2026 05:15 | ||||||||
| Last Modified: | 24 Jul 2026 05:15 | ||||||||
| URI: | http://repository.uki.ac.id/id/eprint/22823 |
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