Penerapan Target Costing dalam Pengendalian Biaya Produksi untuk Meningkatkan Laba Perusahaan (Studi Kasus Ghanior Indonesia)

Daniel, Wahyu (2023) Penerapan Target Costing dalam Pengendalian Biaya Produksi untuk Meningkatkan Laba Perusahaan (Studi Kasus Ghanior Indonesia). S1 thesis, Universita Kristen Indonesia.

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Abstract

Tujuan dari penelitian ini adalah target costing merupakan memenangkan persaingan serta dapat mencapai tujuan bisnis melalui mengendalikan biaya produksi dan meningkatkan laba. Target costing adalah metode penentuan biaya produksi berdasarkan harga jual dan laba yang diharapkan. Dalam penelitian ini menggunakan kuantitatif deskriptif. Metode pengumpulan data yang digunakan dalam penelitian ini adalah observasi, wawancara, dan dokumentasi. Hasil penelitian ini adalah biaya produksi jersey berdasarkan target costing mempengaruhi peningkatan laba pada perusahaan Ghanior Indonesia karena dapat mengurangi biaya produksi sehingga terjadi perubahan harga jual yaitu Rp 169.000 menjadi Rp 135.000 untuk jersey jenis premium polyflex, Rp 209.000 menjadi Rp 160.000 untuk jersey jenis half print polyflex Rp 214.000 menjadi Rp 160.000, half print plus, Rp 209.000 menjadi Rp 170.000 untuk jersey jenis full print, dan Rp 249.000 menjadi Rp 190.000 untuk jersey jenis full print polyflex. Penerapan target costing juga meningkatkan rata-rata laba yang diperoleh perusahaan yaitu 30%. Hasil penelitian dapat dijadikan bahan pertimbangan dalam penyusunan strategi bisnis dan penetapan harga jual sehingga perusahaan dapat bertahan dipasar karena mampu menghasilkan produk berkualitas dengan harga kompetitif. Kata kunci: target costing, biaya produksi, dan laba. / The purpose of this research is target costing is to win the competition and achieve business goals by controlling production costs and increasing profits. Target costing is a method of determining production costs based on selling prices and expected profit. In this study using descriptive quantitative. Data collection methods used in this research are observation, interviews, and documentation. The results of this study are jersey production costs based on target costing affect the increase in profits at the Ghanior Indonesia company because it can reduce production costs resulting in a change in the selling price, namely IDR 169,000 to IDR 135,000 for premium polyflex jersey, IDR 209,000 to IDR 160,000 for half print polyflex jersey. Rp. 214,000 becomes Rp. 160,000, half print plus, Rp. 209,000 becomes Rp. 170,000 for a full print jersey, and Rp. 249,000 becomes Rp. 190,000 for a polyflex full print jersey. The application of target costing also increases the company's average profit by 30%. The results of the research can be used as material for consideration in preparing business strategies and setting selling prices so that companies can survive in the market because they are able to produce quality products at competitive prices. Keywords: target costing, production costs, and profit

Item Type: Thesis (S1)
Contributors:
ContributionContributorsNIDN/NIDKEmail
Thesis advisorSidharta, JuanivaNIDN0326067002juaniva.sidharta@uki.ac.id
Additional Information: Nomor Panggil : T.A 658.503 Wah p 2023
Subjects: SOCIAL SCIENCES > Industries. Land use. Labor > Management. Industrial management
Divisions: FAKULTAS EKONOMI DAN BISNIS > Akuntansi
Depositing User: Users 3787 not found.
Date Deposited: 27 Oct 2023 02:59
Last Modified: 24 Nov 2023 03:44
URI: http://repository.uki.ac.id/id/eprint/12607

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