Balay, Khasana Daniella (2024) Peran Sutradara dalam Memvisualisasikan Company Profile Apartemen Grand Kamala Lagoon dengan Fasilitas Connecting Mall Guna Meningkatkan serta Mempertahankan Citra dan Reputasi. S1 thesis, Universitas Kristen Indonesia.
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Abstract
Skripsi dengan berjudul “Peran Sutradara Dalam Memvisualisasikan Company Profile Apartemen Grand Kamala Lagoon Dengan Fasilitas Connecting Mall Guna Meningkatkan Serta Mempertahankan Citra dan Reputasi” Penelitian dalam skripsi ini dilatarbelakangi oleh fenomena yang dikaji adalah bagaimana merancang company profile yang efektif dan komunikatif. Perusahaan yang bergerak di bidang property seperti PT. PP Property Tbk yang berfokus pada Apartemen Grand Kamala Lagoon memiliki company profile yang baik sangat penting untuk meningkatkan visibilitas dan kepercayaan calon pelanggan terhadap Apartemen Grand Kamala Lagoon. Dengan company profile, Anda dapat menyoroti kualitas dan layanan yang ditawarkan, serta menampilkan portofolio dan pengalaman yang sudah dimiliki. Dengan demikian, calon pelanggan dapat memiliki gambaran yang jelas tentang apa yang dapat mereka harapkan dari Apartemen Grand Kamala Lagoon. Selain itu, memiliki daftar klien yang sudah pernah ditangani juga dapat memberikan kepercayaan tambahan kepada calon pelanggan, karena mereka dapat melihat bahwa perusahaan Anda memiliki rekam jejak yang solid dalam memberikan layanan yang baik kepada klien-klien sebelumnya. Dalam membangun company profile, sangat penting untuk memastikan bahwa informasi yang disajikan tidak hanya informatif tetapi juga atraktif dan menarik. Dengan menggunakan konsep karya yang kreatif, Anda dapat memastikan bahwa company profile Anda tidak hanya memberikan informasi tetapi juga meninggalkan kesan yang kuat pada calon pelanggan. Jadi, membangun media promosi seperti company profile yang kreatif dan informatif adalah langkah yang sangat baik untuk meningkatkan awareness dan kepercayaan terhadap Apartemen Grand Kamala Lagoon di mata masyarakat. Kata kunci : company profile, citra, reputasi marketing komunikasi. / Thesis with the title "The Role Of Sutradara In Visualing The Company Profile Of Grand Kamala Lagoon Apartemen With Mall Connecting Facilities To Improve and Maintain Image and Reputation" The research in this thesis is motivated by the phenomenon that is studied is how to design an effective and communicative company profile. Companies engaged in the property sector such as PT. PP Property Tbk which focusses on Grand Kamala Lagoon Apartment has a good company profile is very important to increase the visibility and trust of prospective customers towards Grand Kamala Lagoon Apartment. With a company profile, you can highlight the quality and services offered, as well as display the portfolio and experience you already have. Thus, potential customers can have a clear picture of what they can expect from the Grand Kamala Lagoon Apartment. In addition, having a list of clients that have been handled can also give additional trust to potential customers, because they can see that your company has a solid track record of providing good service to previous clients. In building a company profile, it is very important to ensure that the information presented is not only informative but also attractive and interesting. By using a creative concept of work, you can ensure that your company profile not only provides information but also leaves a strong impression on potential customers. So, building promotional media such as a creative and informative company profile is a very good step to increase awareness and trust in the Grand Kamala Lagoon Apartment in the eyes of the public. Key Word : company profile, image, reputation, marketing communication
Item Type: | Thesis (S1) | ||||||||||||
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Subjects: | TECHNOLOGY TECHNOLOGY > Technology (General) TECHNOLOGY > Technology (General) > Communication of technical information |
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Divisions: | FAKULTAS ILMU SOSIAL DAN ILMU POLITIK > Ilmu Komunikasi | ||||||||||||
Depositing User: | Users 5323 not found. | ||||||||||||
Date Deposited: | 23 Aug 2024 11:03 | ||||||||||||
Last Modified: | 29 Aug 2024 02:22 | ||||||||||||
URI: | http://repository.uki.ac.id/id/eprint/16398 |
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