THE USE OF LANGUAGES ON JOKOWI’S INSTAGRAM COMMENTS AND ITS IMPLICATIONS ON THE PRESENT NETIZENS’ CHARACTER

Saragi, Devi Melisa (2021) THE USE OF LANGUAGES ON JOKOWI’S INSTAGRAM COMMENTS AND ITS IMPLICATIONS ON THE PRESENT NETIZENS’ CHARACTER. DIALEKTIKA : Jurnal Bahasa, Sastra, dan Budaya Fakultas Sastra, 8 (2). ISSN 2798 1371

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Abstract

The study aims at describing the use of languages on Jokowi’s instagram coloums in the context of political propaganda and how it can imply the character of the present netizens. This belongs to a descriptive qualitative research whose data consist of words, phrases and sentences taken from Jokowi’s instagram comments during the 2019 president campaign period. The data collection was conducted by applying the document technique and note taking, while the data analysis was performed by content analysis using inductive method. It is found that there is a deviation of pragmatics in the use of languages towards the political propaganda found on Jokowi’s instagram coloums. The deviation of the pragmatics was a form of sarcasm, hate speech and taboo which were deliberately written in order to attack Jokowi as one of the president candidates for 2019-2024. These pattern of language also implied that present liberal delivering opinion of the Indonesia netizens show a degradation of eastern cultural value especially in using Bahasa

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